This is for you if:
Name It
You know something is off. Or you know something is there — something real that you're building or trying to build — but every time you try to explain it or move forward, it comes out wrong or something is blocking the path to earning more. Too complicated. Too small. Not quite true. Or too true to face alone.
You're not confused. You're just too close to it.
Name It is a clarity method for outward processors who are done circling and ready to land. Through a series of honest questions and deep listening, we get to the core of what you're doing, who you're doing it for, why it matters, and what’s stopping you. Then we name it — clearly, directly, in language that finally sounds like you.
Name It is not business coaching. I won't be looking at your margins, your marketing funnel, or your strategy. This is deeper than that. What we're getting to is the emotional core of what's blocking you from seeing yourself and your work clearly — because that's where most business problems actually live. This process asks you to be honest and vulnerable. If you're not ready for that, this isn't the right fit, and that's okay. If you are, it might be the most useful 90 minutes you've spent on your business.
The Process
Open — You talk. I listen. Not to respond or fix, but to receive. I'm listening for what's underneath what you're saying as much as what you're actually saying.
Reflect — I mirror back what I heard. Not a summary — an observation. This is usually where something shifts.
Name It — I tell you what I see. The core thing. The one true problem or the one real strength that everything else is orbiting. Said out loud, clearly and directly.
Land — We put it into your own words so you leave owning it, not just having heard it from me.
The Session
Up to 90 minutes, one on one, via video, phone call, or in person if we’re in the same place. $100 deposit and an additional $200 at the time of our appointment.
The Worksheets Coming soon.
Prefer to work through it on your own first? The Name It worksheets walk you through the same process at your own pace, with space to write, sit with, and return to.
You know there's something real in you but you can't seem to get to it.
You've been circling the same hump for longer than you'd like to admit.
You're ready to hear the truth about what's actually in the way.
You're done performing and ready to get honest about what you actually want.